Loreal Curl Expression Intense Moisturizing Shampoo 300ml

The L’Oréal Professionnel Curl Expression Intense Moisturizing Cleansing Cream is a premium, moisture-rich shampoo designed for the unique needs of curls and coils. This 300ml professional formula features a unique “cream-to-foam” texture that transforms into a generous, enveloping lather, ensuring that every strand is saturated with hydration during the cleansing process. Developed in collaboration with international curl experts, it provides a gentle yet effective wash that preserves the hair’s natural oils. By prioritizing moisture retention, it creates the ideal foundation for more defined, frizz-free curls that are easier to manage and style.

Key Benefits

• Intensive Hydration: Formulated with 3% Plant-based Glycerin, a powerful humectant that draws moisture into the hair fiber for lasting suppleness and elasticity.

• Enhanced Moisture Retention: Contains Urea H, a professional-grade ingredient that works to maintain the hair’s natural hydrolipid barrier, preventing dryness and brittleness.

• Strength & Vitality: Enriched with Hibiscus Seed, rich in amino acids and essential vitamins, to reinforce the hair structure and promote a healthy-looking glow.

• Sulfate & Silicone-Free: A clean, professional formula that provides a weightless finish, allowing curls to retain their natural volume and bounce without buildup.

• Gentle Cleansing: The creamy texture minimizes friction during washing, helping prevent mechanical breakage and tangling in fragile, textured hair.

• Professional Sensory Experience: Delivers a luxurious floral fragrance with sophisticated notes of Star Jasmine, Orchid, and Freesia, providing a refreshing salon atmosphere at home.